Storekit
Seamless service
Hospitality
Challenge
Storekit provides hospitality software solutions that empower independent bars and restaurants to increase their sales through seamless ordering experiences. Post-Covid, they needed to hit the ground running.
Solution
Partnering with the founding team and Natasha Lytton, we created the brand idea ‘served with storekit’. The new brand is focused on boldly asserting storekit’s role as an active hospitality partner, always present at the moment of service. This is further enhanced by a suite of motion assets ready for use across digital touchpoints.
A website that feels like service in motion
We designed the website to capture the pace and personality of modern hospitality — energetic, direct and effortless to navigate. The bold use of typography and motion brings the idea of “served with storekit” to life, positioning the brand as an active partner in every interaction. From product storytelling to customer onboarding, the site balances clarity with character.
Social that moves with the rhythm of hospitality
On social, we built a flexible asset system designed for speed and variety — dynamic templates, short-form motion and bold statements that connect with hospitality audiences. The tone is confident and human, reflecting the energy of life behind the bar and on the restaurant floor while keeping storekit front of mind as the enabling force behind it all.
Branding the details that make service seamless
We extended the visual system to the smallest but most visible moments of the customer experience — QR codes, stickers and in-venue materials. Each carries the same confident simplicity and motion-led aesthetic, turning everyday interactions into branded moments that reinforce storekit’s presence at the point of service.
Testimonial
We now have a dynamic, exciting brand that our entire team is immensely excited about and a creative direction that stands out vs our competition. We'd 100% recommend working with Dan